The Sign Bylaw primarily regulates the signs that businesses use to identify their location and services.
In addition, the bylaw regulates some advertising signs on private property.
Third-party advertising refers to signs that advertise or promote products or services that are not sold, produced, or provided on the premises or lot on which the sign is located. This includes paper billboards and some third-party advertising on digital signs.
Many of Vancouver's digital billboards are located on land that is not under our jurisdiction (e.g. BC Place, First Nations land near Burrard Bridge, Port of Vancouver).
We are considering including and providing regulations for these new sign types in the updated Sign Bylaw.