Quebec Street in Mount Pleasant's industrial area

Mount Pleasant Industrial Area

Supporting job growth in Vancouver's innovation economy

Mount Pleasant is a transit-connected, centrally-located neighbourhood in Vancouver with a diverse mix of land uses. Additionally, it is close to housing and amenities like cafes, parks, and shops.

These factors have attracted a growing number of digital and creative businesses, making Mount Pleasant’s industrial hub a major cluster in Vancouver’s growing innovation economy.

Learn more about the innovation economy in Vancouver

Zoning updates

The Mount Pleasant Industrial Area serves as an important job centre for the local economy.

In 2013, changes to the light industrial (I-1) zones in the area were approved by Vancouver City Council to enhance the area for job growth and adapt to growing and modernizing business needs.

Following that, in 2017 Council approved zoning updates to the digital district area to increase job space, support the innovation economy, and allow for larger buildings.

What's happening?

Mount Pleasant Industrial Area Transportation Strategy

After four public information sessions from March to April (three of which occurred in conjunction with the Broadway Plan open houses), we're analyzing community feedback to further refine the long-term recommendations for the area's transportation network. 

Thanks to everyone who shared their thoughts on the proposed strategy in person and online.

To learn more about our information session and the proposed recommendations, view the information display boards (14 MB).

If you would like to get in touch with the project team, please contact us by email at

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Supporting jobs through effective transportation planning

To support these land use changes, City staff have been exploring potential improvements to the walking, cycling, transit, and vehicle network in the area with the goal of:

  • Maintaining a reliable transportation network to ensure vehicular and delivery access to all businesses (while recognizing the industrial nature of the area)
  • Encouraging more sustainable trips on foot, bike, or public transit

Project timeline

Here is our process and anticipated milestones.

  • October 2016

    Open houses

    Seek community feedback on the proposal

  • Fall 2016

    Evaluate and refine zoning and other changes based on feedback

  • December 2016

    Report to Council on zoning changes, transportation changes and expansion of Southeast False Creek Neighbourhood Energy Utility

  • January 2017

    Public hearing on zoning changes

  • February 2017

    Council approves zoning changes

  • May 2018

    Council approves parking strategy

  • We are here
  • April 2019

    Consultation on transportation strategy recommendations

Background and context

City Council adopted the Mount Pleasant Community Plan in 2010, followed by the plan's Implementation Package in 2013.

Council approved changes to the I-1 zone to allow for more general office use in 2013. The goal was to enhance the area as a job centre and support the local economy by allowing for more potential jobs in the area, more flexibility for business retention and expansion, and more options for mixed-use industrial buildings.

Read the Council report (330 KB).

Presentation about Vancouver's innovation economy

Chief Technology Officer Jessie Adcock and Acting General Manager, Planning and Development Services, Jane Pickering presented to Council in June 2016 about Vancouver's innovation economy.

Read the presentation (19 MB) and watch the video.

Related initiatives

Mount Pleasant Community Plan

For the first time in 20 years, a new community plan has come to Mount Pleasant. Learn more about the plan and how you can get involved in shaping the neighbourhood.

Broadway Subway project

Together with the Province, we're advancing the design and construction of the Broadway Subway, a tunneled extension of the subway.

Broadway Plan

Opportunities for new housing, jobs, and amenities around the new Broadway Subway in Mount Pleasant, Fairview, and Kitsilano over 30 years.

False Creek Flats

The False Creek Flats Plan is a long-term vision for the area to become more productive, sustainable and connected to the rest of our city.

False Creek Neighbourhood Energy Utility (NEU)

This system provides renewable energy for heat and hot water to buildings in the neighbourhood.

Transportation 2040 Plan

Our plan provides a vision for how people and goods move in and around Vancouver for the next 30 years.