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FIFA Women's World Cup Canada 2015™ brought $82.9 million to Vancouver

November 5 2015

The Vancouver FIFA Fan Zone

A landmark event for Canada and women's sport, the FIFA Women's World Cup Canada 2015™ was a big boost for local sport, especially for young women.

Economic activity exceeded the initial estimate

Today, Canada Soccer announced that the Women's World Cup was also a boost to the local economy, bringing $82.9 million worth of economic activity to Vancouver, exceeding the initial estimation of $36.7 million.

Of all the six host cities, Vancouver saw the largest economic impact, partly due to the city hosting:

  • Nine matches, including the final match
  • The successful FIFA Fan Zone, which drew thousands of the people to the games, bringing energy and enthusiasm to downtown

Vancouver's FIFA Fan Zone was the country's most popular

Vancouver's FIFA Fan Zone attracted over 130,000 attendees over the course of the 13 days it was open during the FIFA Women's World Cup Canada 2015™ Tournament, making it the most popular destination of the six Fan Zone sites across the country.

Over the 13 days it was open, the Fan Zone welcomed a range of special visitors including:

  • Current and former professional female soccer players
  • Pop stars
  • Elected officials
  • Dr. Jill Biden, wife of United States Vice-President Joe Biden
  • The Mayor of Yokohama

Vancouver hosted the soccer match with the largest attendance

The FIFA Women's World Cup Canada 2015™ set a new total attendance record (1,353,506) for a FIFA competition other than the FIFA World Cup­™.

The quarter-final match in Vancouver between Canada and England drew the largest attendance at 54,027.

Legacies include athlete-exhibit funds, community soccer program, and field turf upgrade

While the Women's World Cup proved to be a significant economic driver for Vancouver – there were also many great local legacies.

City Council declared 2015 the Year of Women and Sport and granted $25,000 to the BC Sports Hall of Fame to develop the "In Her Footsteps" exhibit that honours and recognizes female athletes in British Columbia.

The City also developed a Strathcona Community Soccer Program that now sees 150 children in the DTES participate in organized soccer. In the lead up to the World Cup, the Strathcona Community Soccer program was able to put together two all-girls teams to play in their first ever competitive tournament. Since the World Cup ended, the program has now doubled girls' involvement in the program.

Finally, Empire field at Hastings Park benefited from a FIFA-funded turf upgrade which is a legacy that will benefit local teams and athletes for years to come.