The annual transportation survey is commissioned to better understand the travel behaviour and preferences of our residents.
The survey findings help us make better decisions about transportation investments in the city.
RA Malatest & Associates, a market research firm, will invite past and new panelists to participate in the fall survey. Returning panelists will receive invitations via email. New panelists will be recruited by letter mail in a randomized household sampling approach.
If you are contacted by Malatest, kindly consider participating. Your responses help us make more informed infrastructure investment decisions by gauging progress in travel behaviour by residents.
All participants, 18 years and older, who complete the survey are invited to enter a prize draw with one of ten $100 cash prizes.
How does it work?
In fall 2021, we will invite residents to participate in the transportation survey using randomized address-based sampling mail-out letters. Previous survey participants who had indicated their interest in participating again will receive email invitations from RA Malatest & Associates.
Residents who choose to participate are registered into the survey by answering a few questions about their current travel behaviour and mobility preferences. The participant must then complete a 1-day trip diary in which they record their travel for a single assigned day into an online form.
Key findings from the 2020 transportation survey
RA Malatest & Associates Ltd.
RA Malatest & Associates Ltd. (Malatest) is working with us to deliver the annual Transportation Survey. Malatest is a full-service research organization with extensive experience in conducting insightful transportation surveys across Canada.