Musicians performing on stage

Vancouver Music Strategy

The Vancouver Music Strategy supports music and musicians working and living here by addressing gaps and opportunities in our city’s music ecosystem and embracing Vancouver’s vibrant and diverse music communities.

The framework for action, approved by Council in September 2019 as part of Culture|Shift, includes strengthening collaboration between government, community, and industry, engaging audiences, generating economic growth, promoting music tourism and education, and removing municipal barriers, to create a dynamic, sustainable, and resilient music sector for generations to come. 

Review the full Vancouver Music Strategy (18 MB)

Learn about the Vancouver Music Task Force and its members

What's happeningVancouver Music Fund grants

Apply now for a Demo Recording grant (up to $2,000) or a Business Foundations grant (up to $10,000).

Applications close: March 12, 2025.

The Vancouver Music Fund supports Indigenous and underrepresented groups working in the music and sound recording industry. Part of the Vancouver Music Strategy and of our 10-year Culture | Shift plan, this fund helps emerging artists and industry professionals access opportunities, promoting a thriving and diverse music sector in Vancouver.

These grants are offered in partnership with Creative BC.

Funding is available through 2 programs: 

Visit Creative BC for information on upcoming info sessions on both programs and to connect with Creative BC staff, who are available until the deadline to support applicants.


Council report: recommendations

Vancouver Music Strategy recommendations include both City-led and industry-led recommendations to address challenges and opportunities across the music sector, and have been incorporated into Culture|Shift, Vancouver’s new culture plan for 2020-2029. 

View a full list of recommendations and actions (74 MB)

Key priorities

The Vancouver Music Strategy development has been guided by the Vancouver Music Strategy Steering Committee and Advisory Committee, who have examined the strengths, weaknesses, and gaps that exist within Vancouver’s music ecosystem.

Key strategic themes have been identified: 

  • Artist development
  • Audience engagement
  • Industry development 
  • Municipal support
  • Music ecology 
  • Music education
  • Music tourism 
  • Spaces and places

The strategic themes, along with recommendations from all phases of engagement, will be presented to Council for their direction in September.

Contact us

Have ideas or questions about how we’re shaping the future of music in Vancouver? Contact us at music@vancouver.ca